Top 3 Online Marketing Trends to look for in 2017
There are just a few days left until the end of the year, so it’s time to talk a bit about what should we expect from 2017, in terms of online marketing. We know that you’re after better results in the new year and in order to achieve this, you should be aware of the latest trends!
And this is exactly what we’re talking about today: five of the biggest online marketing trends we should definitely consider next year. Check them out and see which of these are the best for your marketing strategy!
Live Video Streaming
Over the past months, live video streaming has been made accessible to everybody who owns a smartphone, through apps like Twitter, Periscope and, most important, Facebook.
Social media is already creating a lot of buzz with such videos and the demand for in-the-moment content is constantly growing. Considering this, there’s no doubt that brands will take advantage of this rise and use live video streaming in their campaigns to the max.
An increased use of Augmented Reality
If you haven’t played it, you definitely heard about Pokemon Go, one of this year’s biggest crazes and one of the most popular apps ever made. Well, this was just the beginning, as Augmented Reality, the concept on which the game was based, is ready to take over the industry, so the fact that it’s considered one of the hottest online marketing trends shouldn’t come as a surprise. More AR apps, games and, most important, ads should be seen in 2017!
Data Visualization Tools will become more and more advanced
Finally, we should be aware of the fact that the need for precise data analysis will keep growing, so we should see a lot of new and very advanced tools being introduced. And any business, no matter its size, should start using such tools, as the ones who don’t will be left at a huge disadvantage!